Describe your business

Code Kivy is a fast-growing online education brand focused on teaching Python and Machine Learning to students and professionals. We have trained over 500+ students in 5 batches through live and recorded classes. The platform has 1300+ engaged LinkedIn followers, a live website with course details, and a strong reputation backed by 100% positive student feedback. The startup also offers free mentorship sessions and community engagement to build trust and student loyalty.

Why are you selling the business?

I’m transitioning into full-time AI/ML product development and research, and no longer have the time to scale the business. I’m looking for someone who can take the brand forward and monetize the existing student base and strong LinkedIn community.

What is included in the sale?

1. Full ownership of the brand name Code Kivy
2. Live website with course pages
3. All course cirriculum (Python & ML, assignments)
4. Student testimonials, batch data, WhatsApp groups
5. LinkedIn business page with 1300+ followers
6. Email templates, outreach materials, branding kit (logos, creatives)
7. Custom domain & Zoho account

What is the technological stack?

• Website: Zoho Sites (no-code, easy to manage)
• Communication: WhatsApp, Google Meet, Zoom
• Content Delivery: Google Drive
• Email: Zoho Mail
• Payment Gateway: Razorpay (optional setup)

What actions are required to keep the business working?

• Periodic promotion via LinkedIn or Telegram/WhatsApp groups
• Running live or recorded batches every 1–2 months
• Responding to student queries and handling enrollments
• Optional: Expand offerings (DSA, Cloud, DevOps, etc.)

How does your business make money?

Code Kivy generates revenue by offering paid live and recorded courses in Python and Machine Learning. Students enroll in batch-based programs that include assignments, projects, and 1-on-1 mentorship. We also offer free introductory sessions to convert leads into paid learners. Revenue has come directly through UPI, and referrals.

What marketing initiatives have been used for this business?

We have organically grown our student base through:

• Regular educational posts and student testimonials on LinkedIn
• Word-of-mouth and referral campaigns
• WhatsApp & Telegram group sharing
• Free workshops and demo classes to attract leads
• Offline sessions in college campuses and tech clubs
• We have never used paid ads, so there is still untapped potential in performance marketing.

How can the future owner improve this business?

• Introduce new course verticals: DSA, Web Development, Cloud, DevOps
• Run paid ads on LinkedIn and Google to acquire more students
• Launch a subscription model or certification bundles
• Partner with colleges or coding clubs for bulk enrollments
• Build an instructor team to scale batch size
• Monetize the existing LinkedIn community via affiliate partnerships or sponsored posts