Describe your business

Buff Gamer is a free, instant-play browser gaming hub currently featuring over 760 games from diverse genres. The platform offers immediate, no-download access to fun, highly accessible gaming content via a simple web interface.

Why are you selling the business?

I am selling the business because I lack the necessary funding and expertise to scale user acquisition and monetization. I have been unable to make the current traffic levels profitable, and the business requires a digital marketer or SEO specialist to reach its full potential.

What is included in the sale?

The sale includes the Buff Gamer domain name, all website assets and code, the content rights to the existing game library (760+ titles), the Facebook page and Pinterest account, and the entire automation workflow built on Make.com (to manage the daily addition of new games).

What is the technological stack?

The website is hosted on the Blogger platform. Content and game curation is automated using a workflow built with Make.com. Frontend is managed by the Blogger theme structure using standard HTML/CSS/JavaScript.

What actions are required to keep the business working?

The website is highly automated; games are added daily via the Make.com workflow, so content is continuously refreshed. The primary actions required are server maintenance (low, due to Blogger hosting), and routine technical checks on the Make.com automation.

How does your business make money?

The business currently generates revenue through online advertising. We use standard display and video ad units placed strategically on game pages. (Note: Profitability is currently low or non-existent, as stated above).

What marketing initiatives have been used for this business?

Marketing efforts have been primarily focused on organic content and presence building through Pinterest and Facebook. Limited success has been achieved due to the lack of specialized SEO and advanced digital marketing knowledge.

How can the future owner improve this business?

The future owner must focus on hiring a dedicated SEO specialist or a performance marketer. This will allow the business to leverage its massive, growing content library to capture organic search traffic and become profitable through better ad placement optimization and higher visitor volume.